Celine Del Genes

Celine Del Genes is an accomplished Brand Marketing Executive with international experience implementing successful business and marketing strategies for prominent consumer brands. She is the Global General Manager of Specialist Sports at Adidas AG, which includes tennis, rugby and management of the Olympic Games.

With over 20 years of experience at Adidas, Ms. Del Genes brings significant business leadership, especially in the areas of marketing and sports, to the Board of Directors. Ms. Del Genes’ knowledge in building brands lends itself to helping Herbalife drive future growth and development.

Prior to her current role, Ms. Del Genes held a range of global executive positions within the Adidas organisation as well as Reebok International. She also has extensive experience in successful product launches around the world, including Europe, Asia and North America. Presently, Ms. Del Genes is an active member of the Conseillers du Commerce Extérieur de la France (French Foreign Trade Advisors or CCEs). Driven by her desire to share her experience and grow young talents, Ms. Del Genes also serves as a mentor through numerous organisations.